A few side things I'm proud of, outside the projects.
Ivey Data Management · 2026
A paper-run rescue had no way to track overdue vet visits or where donations went. We modeled it end to end: a Barker-notation diagram, a 20-table MySQL database, 6,000+ rows of synthetic data, and the managerial questions, plus the SQL to answer them.
Holding Complexity Award · ATCO Ventures · 2026
A national challenge on Canada's housing crisis. Our team framed it as a handoff problem, mapping the seams between systems where no one is structurally responsible. We won the award for sitting with the tradeoffs instead of forcing a clean answer.
Finalist · PwC HQ Toronto · 2025
A two-week case on Adobe's agentic AI for predictive customer journeys, focused on Metrolinx. We built the strategy to balance personalization against compliance and trust, and presented it at PwC's Toronto office.
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Fredo · @fredo_themaltesedog
I turned the dog into a brand: 20k+ followers across platforms in under 4 months, plus real brand deals. Follow before he makes you.
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