1st place · CIBC × Ivey Digital Innovation Challenge · CIBC Square
CIBC New Banking Opportunities Challenge
An open brief from CIBC: find a new banking opportunity. We surveyed 105 Canadians and found one gap: how people share money has changed, and banking hasn't kept up. Our team opened the final pitch at CIBC Square with a teammate's phone ringing on stage, on purpose. Specifics stay under wraps.



