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Other work

A few side things I'm proud of, outside the projects.

Ivey Data Management · 2026

S.A.L.T. Animal Rescue Database

Barker notation20-table MySQL6,000+ rowsManagerial SQL

A paper-run rescue had no way to track overdue vet visits or where donations went. We modeled it end to end: a Barker-notation diagram, a 20-table MySQL database, 6,000+ rows of synthetic data, and the managerial questions, plus the SQL to answer them.

S.A.L.T. Animal Rescue Database

Holding Complexity Award · ATCO Ventures · 2026

Innovation North: Systems Innovation Challenge

National challengeSystems mappingHolding Complexity Award

A national challenge on Canada's housing crisis. Our team framed it as a handoff problem, mapping the seams between systems where no one is structurally responsible. We won the award for sitting with the tradeoffs instead of forcing a clean answer.

Innovation North: Systems Innovation Challenge

Finalist · PwC HQ Toronto · 2025

IDIC: Ivey Digital Innovation Conference

Adobe agentic AIMetrolinx2-week casePwC Toronto

A two-week case on Adobe's agentic AI for predictive customer journeys, focused on Metrolinx. We built the strategy to balance personalization against compliance and trust, and presented it at PwC's Toronto office.

IDIC: Ivey Digital Innovation Conference

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Fredo · @fredo_themaltesedog

Fredo, certified petfluencer

I turned the dog into a brand: 20k+ followers across platforms in under 4 months, plus real brand deals. Follow before he makes you.

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